It’s more than a cookie.
It’s the future.
With Snickerdoodle, people get control and ownership over their own data, while brands get a privacy-first approach to actionable data insights, with verifiable consent.
The Snickerdoodle App’s integrated Data Wallet allows you to collect rewards for your data and easily link to your crypto wallets, in a single secure location. Your data never leaves the wallet; instead, you claim rewards by giving consent to rent anonymous data insights to brands. Even Snickerdoodle never sees your actual data.
Data ownership has its rewards
Users download the Snickerdoodle App, which contains the Data Wallet.
Users add their Web3 data to the Data Wallet by linking their existing crypto wallets.
Users can choose to give access to browser data and demographics.
Users can choose to share specific, anonymized data insights from their Data Wallet in exchange for rewards.
Snickerdoodle Marketing Platform
The Snickerdoodle Marketing Platform allows brands to receive pooled anonymous data while ensuring consumer data privacy and compliance. Brands create and give out rewards in return for actionable consumer insights.
Snickerdoodle Data Wallet users claim rewards by consenting to insights, and can receive more rewards by giving more access to anonymized data.
Everyone reaps sweet rewards.
Brands create campaigns and offer rewards in return for actionable customer insights that strengthen growth and loyalty programs.
Brand creates campaign and offers monetization for anonymized data
User consents to share anonymized data insights to claim reward in Data Wallet
Brand issues reward or monetization to user in Data Wallet
Brand uses anonymized, actionable insights for marketing & growth opportunities